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Social Media Terms Decoded for Small Business Owners social media management strategy Mar 10, 2026

 Do you ever feel like the words used in marketing are in a foreign language? And somehow you missed the class teaching you said language? 

 

You’re not the only one. The marketing industry loves it...

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Stop Overcomplicating Your Social Media Tools strategy Mar 03, 2026

You don’t need 14 subscriptions to market your business well.

You need:

  • A place to design

  • A place to write

  • A way to schedule

  • A way to measure

  • A way to automate

  • A way to capture ideas

That’...

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The BEST and WORST Instagram Interactive Story Stickers for Small Businesses social media Feb 17, 2026

 

If you are reading this blog I can guess that you fall into one or more of these categories:

 

  1. You are a small business owner.
  2. You have a goal this year to be better at posting on social med...
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What Happens When You Miss a Hashtag Holiday? content creation Feb 11, 2026

What Happens When You Miss a Hashtag Holiday?

We’ve all been there.

You open Instagram, see National Whatever Day all over your feed, and think:
“Ahh… I totally meant to post for that.”

If you’re a...

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A Simple Social Media Course for Small Business Owners Who Want Less Guessing and More Clarity Jan 23, 2026

For many small business owners, social media feels like something they should be doing, but aren’t always sure they’re doing well. Between running a business, keeping up with trends, and trying to sta...

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Why Should I Be Posting on Social Media in 2026? social media Jan 05, 2026

I ask myself this question all the time—which feels a little strange to admit, as someone who owns a business that manages social media for others.

I love social media… to an extent.
It can also get o...

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New Year New IG Bio Dec 31, 2025

New Year New IG Bio

New year, same you, because you’re amazing just the way you are (cue: Just The Way You Are by Bruno Mars). But maybe your IG bio could use a little update? If you haven’t looked a...

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When “Buy Now” Won’t Cut It: CTA Ideas Small Business Owners Can Customize Dec 23, 2025

If a social media expert ever tells you there’s a perfect type of social media post that works every time, they’re lying.

In the ever-changing social media landscape, there may not be a perfect formu...

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Social Media Pitfalls to Avoid (and What to Do Instead!) content creation strategy Dec 15, 2025

Social Media Pitfalls to Avoid (and What to Do Instead!)

 

You have been posting consistently, spending hours crafting captions, designing graphics, and testing different post times, but engagement ...

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Your OOO Checklist for the Holidays Dec 11, 2025

Hey small biz bestie,

 

Are you looking forward to taking some time away from your biz at the end of the month? You definitely deserve it. But let’s make sure you can actually enjoy your time away… ...

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Our Small Biz Owners Guide to Hashtag Holidays for 2026 Dec 09, 2025

Are you taking advantage of posting seasonal content, traditional holiday content, and hashtag holidays? If not, it’s time.

 

Before we get started exploring hashtag holidays, here’s some background...

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The DIYers guide to Social Media Keywords + Hashtags keywords strategy Dec 09, 2025

 

Did you know that being intentional about the words you use in your social media channels can help build relationships online and reach potential customers? 

 

In this blog post, we’ll dive into ...

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